We’re keen members of Surrey Chamber of Commerce and regulars at its various networking events. So we were delighted when the committee invited our MD, Sam Farrow, to host its ‘Power Breakfast’ event in June.
Held at the Doubletree Hotel in Woking, the event brought together business owners and managers form across the Chamber area. In her presentation, ‘The Power of your Brand…good and bad’, Sam walked guests through the basics of what a brand is (and isn’t) the brand’s role in communication, decision-making and performance monitoring, and the importance of identifying and applying your brand values. A lively Q&A session showed that branding is a ‘live’ issue in the business community, and we’re sure people went away with plenty to think about.